A Journalist's Guide To Super Bowl Media Day

Media Day History

Super Bowl Media Day has been a liaison of sorts for NFL players and media personnel since the Vince Lombardi’s Green Bay Packers won the first Super Bowl in the modern day of pro football. Journalists scramble to find cutting-edge quotes and bits of information from coaches and players to add punch to their stories.

Every year, the NFL holds a Media Day prior to the Super Bowl, and every time the event features some outrageous quotes, stupid questions, and on some occasions, some memorable characters. For every couple questions about "what an athlete will be wearing on Super Bowl Sunday" we get a reporter like Ines Sainz. We definitely see you.

So, to catch you up on the crazy, odd, and hilarious situations to occur when journalists and the players on the teams representing the AFC and NFC come together, here are the Most Memorable Super Bowl Media Day Moments.

1/31/1988 – Super Bowl XXII

As the legend goes, one individual asked Doug Williams, "How long have you been a black quarterback?" but surprisingly, that isn't how it all went down. Apparently, the real story is that Butch John, a reporter for the Jackson Clarion-Ledger, was so fed up with constant black quarterback questions that he said, "it's obvious you've always been a black quarterback all your life. When did it start to matter?"

1/29/1999 – Super Bowl: XXXIII

In an effort to embrace the underdog role, Falcons cornerback Ray Buchanan showed up at the Media Day event with a dog collar signed and framed. Buchanan went on take some shots at Broncos tight end Shannon Sharpe by calling him Mr. Ed and "an ugly dude." Of course, Sharpe responded and the two continued their back and forth spat until Super Bowl XXXIII. Shannon, one one of the best trash-talkers of his generation, said: "You can't get into a peeing contest with a skunk. You'll lose every time." Truer words have never been spoken.

1/28/2004 – Super Bowl: XXXVIII

Who would you rather tackle: Celine Dion or Clay Aiken? Weird question, right? That's one of the best questions the folks over at Nickelodeon could think of when they ventured off to Media Day. Most of the players picked Celine Dion for what it's worth. One player went as far as saying he'll tackle his mom if the Super Bowl was on the line. It's real out there.

2/2/2010 – Super Bowl: XLIV

Always the attention seeker, Chad Johnson showed up to Media Day for Super Bowl XLIV as a reporter for his newly created, Ochocinco News Network, or OCNN. Chad held his weight in the media pits as he asked the Saints and the Colts about their strategies and their nagging injuries. While he could use some seasoning, Johnson has plenty of time these days to hone his craft.

2/1/2011 – Super Bowl: XLV

It's incredible to see how some things get their start. During Media Day for Super Bowl XLV, Entertainment Weekly awarded “Best Hair” Troy Polamalu and in his acceptance speech, Polamalu thanked Pantene Pro-V or "anybody else that wants to send me free shampoo and conditioner." The folks over at Head and Shoulders listened and Polamalu is now their spokesman.