Effective Search Engine Optimization

Search Engine Optimization, or SEO as most webmasters refer to it, is the process of designing a Web site so that it can be effectively scanned and indexed by search engines, such as Google, Yahoo, AOL, etc.

SEO Building Blocks

Search engines index pages, or store them in their database, where any user can access them through their search tools. Getting your Web site indexed on these search engines can greatly increase traffic and the image of your business or Web site.

These search engines index pages by sending out spiders, or robots, to every web page that they can reach, picking up key information on a Web site's content so that they can properly pull that Web site up when a user searches for that keyword on their search engine.

This Web site will attempt to provide you with a rudimentary understanding of how search engines work and how you can optimize your Web site to rank highly among search engines, thus increasing your traffic and the overall success and visibility of your Web site.

Search Engine Optimization