Almost all of the early American settlers were farmers. Today, a small minority numbering less than 2% of the population are farmers. Even though Americans gradually migrated to cities and sought employment in non-agriculturally related jobs, farmers still have strong organizations and associations.

Agriculturalists feel a strong need for interaction with each other. This is not something that has evolved in the 21st Century. Dr. Chris Boone found that in early Americana, agricultural information was passed from farmer-to-farmer by word of mouth and most information was from Europe. Agricultural societies began forming as knowledge became more specialized after the Revolutionary War. George Washington and Thomas Jefferson were members and they each also maintained private collections of agricultural documents.

Over the years, a strong market for agricultural publications developed and prospered when rural mail delivery became commonplace. Now, in the information age, many traditional print publications are going online with different versions.

Farm broadcasting is changing right along with innovative and dynamic computer technology. One of the first agricultural broadcasting ventures is the brainchild of Kevin Stewart. His show, AGVISION, will focus on a variety of issues that include Internet usage among farmers, farm succession, land use and biotechnology.

In general, a simple search engine can find agricultural news and information instantly. Agriculturalists can surf and find what they need to know with relative ease.