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Why the public should be concerned


Anna Kirka, the helpdesk and training specialist at the IT department
for the University Athletic Association at the University of Florida

Most of us do not complain about our privacy online, even though we are aware of the possible consequences of engaging in online activity. Only when we fall prey to such things as identity theft or credit card fraud do we feel a strong urgency to protect our information online. Once you are connected to the internet, you become connected to an "internet of things". We become part of various networks, and become connected to other people who, with the right skills, could take advantage of our online naivete. We lose control of our privacy for the convenience of being part of this "internet of things," and become more willing to trust our experience online for the sake of that convenience.

However, not everyone falls into this category. There are some that take great measures to protect their privacy online. They are afraid of losing control over their personal information, and more importantly of their personality. These concerns involve the already mentioned identity theft and credit fraud, unauthorized access to their personal information, unwanted communication from marketers and other third parties (SPAM and PHISHING SCAMS), and unwanted surveillance--just to mention some of the most common concerns expressed by a conscious public.

Here is a video on phishing scams....seriously,
check this out

phishing scam video