Sponsorship

The Estates, University Club, and Royal Village apartment logos


Relay For Life at the University of Florida has been able to raise over $400,000 to fight cancer. That number could have been more if it were not for the overhead costs of hosting an event of its magnitude at the University of Florida. Every year the event spends between $10,000 - $13,000 when everything is said and done but this is not on frivolous spending. The event must be held at the Stephen C. O'Connell Center due to insurance regulations set by the state of Florida and the University. This requirement is costly because the event has to spend between $9,000 - $13,000 on renting the location every year! In order to offset these costs the event must find sponsors for the event.


The summer before the event takes place is when the sponsorship efforts should began to take place. Through experience it has been determined that businesses in Gainesville are more susceptible to give if you approach them just before the start of the next fiscal year which is in late August/early September. One should make a list of business that they want to approach to ask for fiscal donations and keep track of what their response is. If they decide to donate make sure you stay in contact with them at least once a month until you receive a check. Also make sure you thank them so your relationship will flourish and they will be more receptive to donating in following years.


If they decide that they cannot donate monetarily do not be afraid to ask for in-kind donations. These donations also help offset the cost of the event because you can always use gift certificates to purchase items needed for the event or use services they have to benefit the event in multiple facets. Also those gift certificates can be used as gifts and prizes for participants at the event.


Committee Responsibilities:

Develop a plan for accomplishing established sponsorship goal by investigating companies and local businesses.


Setup appointments and maintain contact with all potenail sponsors.


Time Commitment:

Average 1-2 hours per week which will decrease as the event draws closer.