Pen and books Writing for Web
Guidelines for producing Web content
Bulwer-Lytton quote
Paper vs. On-screen

Providing quick access

One of the most critical elements of Web design is constructing a well-organized site with fast-loading graphics and clear direction for locating information. Web users tend to be impatient, so providing this type of information is critical.

For all the hype over hypertext links, users get tired of jumping from place to place, especially if they're uncertain of where the link will lead. Instead of requiring users to return to a main page after accessing a link, they should be able to jump forward to another subsection.

By clearly labeling links and making the transition process smooth, users are more likely to access other points on your site.


Writing Guidelines

Informal writingScannableConciseChunksInverted pyramidHumorCredibilityLinksQuick accessHypertextGraphics
© Copyright 2002
Feedback should be directed to Denise Bortree.