The Ad Game... What is it, and how can I be a winner?

Advertising. Man's greatest invention for bringing products to consumers attention. Or just a waste of time? Either way advertising is everywhere. We cannot escape it's inexplicable grasp, as we toil in our daily lives.

This is a Web based look at what makes some advertising successful, while others bite the dust.

What makes for bad advertising.

Tips for making advertising better.

The great ones.

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