Articles and Text:
Home Page:
Bernstein, Jonathan, Bernstein Communications, Inc. Crisis Management. Accessed on Dec. 3, 2002
Walter Lindenmann, Ph. D., Institute for Public Relations. Public Relations Research for Planning and Evaluation Accessed on Dec. 4, 2002.
Handling a crisis:
PRSA organization: PRSA's Tips and Techniques: Crisis Management Accessed on Nov. 30, 2002
Tylenol scandal:
Lazare, Lewis, Chicago Sun-Times, Inc: Crisis triggered brilliant PR response Accessed on Dec. 4, 2002
Mitchell,
Mark L., Economic Association International 1989: The impact of external
parties on brand name capital: the 1982 Tylenol poisonings and subsequent
cases.
Exxon
Scandal:
Fritz-Gerald
Piquion,
Exxon Valdez Oil Spill Accessed Dec. 3, 2002
John Holusha. The New York Times: Exxon's
Public-Relations Problem. April 21, 1989.
Purdom, Nick. PR Week: Focus: Crisis Management. Sept. 17, 1999.
Images:
Exxon pictures: Picture provided by the Office of Response and Restoration, National Ocean Service, National Oceanic and Atmospheric Administration Accessed Dec. 3, 2002
Man in crisis. "© 1999-2002 www.barrysclipart.com" Accessed Dec. 5, 2002
Tylenol Bottle Accessed Dec. 5, 2002