The introduction of the Internet has forever changed the way our world
functions. Instant communication, all of humanity's knowledge at our fingertips
and e-commerce are only a few examples of how the Internet has helped
shape our lives in the last decade. Online advertising has exploded in
the last few years and has revolutionized the advertising industry. This
new medium is still being analyzed by experts. This
Web site will investigate six main areas of Internet advertising. The
questions looked at include: |
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Who are the important players in online advertising? What are the important terms to know? Where is the future of online advertising headed? When did online advertising take off? Why is online advertising so popular? How
is online advertising measured?
Site created by Allison Hansen |