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Public relations is a rapidly growing field that can be divided into several different categories.  Follow the links to the left to learn more about the different areas of public relations, what they aim to accomplish and to read about a relevant case study.

Each area of public relations is used in conjunction with other areas.  The most effective public relations plan would be a plan including all aspects of the field in order to reach all publics effectively.

To read about current public relations issues, visit the Public Relations Society of America at

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