Professions

Photo of Me in St. Louis for the AEJMC Conference

I am in my second year of the doctoral program in Mass Communications. This is currently an extremely busy semester for me as I am taking three challenging courses and teaching one as well. I teach RTV 3007: Introduction to Telecommunication to 179 undergraduates. Teaching is a natural fit for me. Every day, I wake up excited to teach lessons about how radio and TV stations sell ads, make programming decisions, and analyze audience demographics.

Early Career

After graduating with a Marketing degree from James Madison University, I went to work as a management trainee for a wholesaler of building/plumbing supplies. After realizing that telecommunications appealed to me, I took a job with Dish Network as an inside sales representative. I enjoyed the job and the satellite dealers with whom I worked, but wanted to get outside sales experience. Therefore, after several years, I went to work for MCI Worldcom as a major account representative. After working for the telecommunications giant for nearly a year, a series of cutbacks at the firm propelled me into a new career direction.

Media Sales

Since I was a child, I had always had an interest in working for a television station as an on-air personality. I had even begun college as a meterorology major (in hopes of being a TV weathercaster), but then later decided that a career in sales would be a better fit for me. After leaving MCI Worldcom, I was committed to finding a job with long-term career potential and one that would challenge me as well. This job turned out to be working for Pegasus Broadcasting as an advertising account executive with the company's station in Gainesville, FL, WGFL.

I immensely enjoyed the job and worked at WGFL in sales and management for over seven years. During this time, I learned a tremendous amount about the media industry and the sales process. I decided eventually though that I would return to school full-time to enter the Ph.D. program at UF. I had given it a lot of thought over several years and felt that it was the right decision for me.

If you want to know more about my educational and professional background be sure to check out my vitae.